Blue Lobster Is Suing DDB, Wait No, They Are Using the Bootleg Labels Instead, Wait so am I sued?

Ok so if you follow DDB, you may remember a while back I reviewed a bunch of “Blue Lobster” items from the “THEN” brewer David Sakolsky. The bottles were unlabeled QC bottles of homebrew that weren’t technically Blue Lobster beers, based on my understanding. They looked like this:

Puns abound. Note, there is no reference to Blue Lobster on the label.

So in a behind the scenes that I didn’t want to go into, the now former brewer, David got in deep shit for sending me bottles of his homebrew. This is a nuanced IP discussion for a forum not as nuanced as the internet minge that is Dontdrinkbeer. So at that time, the owner of Blue Lobster intimated that he was going to sue DDB for what I can only assume libel (?) or misappropriation of company property (?) trespass to chattels (?) defamation per se (?) for posting pictures referencing Blue Lobster beer with “fake” labels.

Here is one such label that may have poised the Blue Lobster owner to sue poor old DDB:

This was the beer that I drank the night that old Subbydoo was banned from BA. Must have been the ABV.

So anyway, that label rustled that jim jameses, because I noted that it was brewed by Blue Lobster, which at the time the owner was alleging, if I understand it 1) did not want it to be identified by that fake label OR 2) that it was not an “actual” Blue Lobster beer.

Fast forward 6 months and David Sakolsky has since been fired. Now Blue Lobster has announced that they are releasing this:


“Hobbie” is a pejorative for sexually promiscuous Hobbits. Fantasy hate speech.

Well it looks like old DDB finally realized its dream of designing labels for breweries. So I am confused as hell, and don’t want to get sued. DDB was never officially contacted by the owner of Blue Lobster nor any counsel connected thereto, so maybe I am just completely misinformed and the owner of Blue Lobster is just a huge DDB fan. Who knows? someone with journalistic integrity should ask him.

So did Blue Lobster release David’s homebrew as a “real” Blue Lobster beer, despite disavowing it just 6 months ago? Or was this a Blue Lobster beer all along and I accidentally provided the springboard for the label?

I don’t know. I just don’t feel like getting sued. My Daredorm and Myfreecamsgirls accounts are already expensive enough as it is.

4 thoughts on “Blue Lobster Is Suing DDB, Wait No, They Are Using the Bootleg Labels Instead, Wait so am I sued?

  1. Sued? You should get Paid, intellectual rights on the name. Photo evidence and all. Brewers sue each other because labels “look close” that appears to be straight theft.

  2. Pingback: Best Week Ever. | Fuj On Tap

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