Oh great. The End of History is back. That same cringeworthy tryhard plea for attention that populates every Men’s Health/Esquire magazine “MOST EXPENSIVE BEER” list has returned. Tabling that for a moment, let’s examine what Brewdog setting it’s Scottish red dot sight on Ohio means for consumers:
This is nightmarish for so many reasons:
1. Submarine Other actually delicious breweries like Jackie Os with shitty transatlantic schlock
2. Show up after the struggle is over, bring terrible black patent malt stouts to service Sharpie/Skoal palates
3. Shake the alms cup despite the fact that Ohio has plenty of awesome breweries that actually deserve your patronage without “punk equity”
4. Serving 55% white lightning distillate and calling it a blonde ale
5. Flexing the market capital to strong arm tap handles out from things like Bodhi in lieu of wince inducing Punk IPA.
I don’t need to go on, the palm cannot be separated from the face.
But is it Turbid?
Bodhi is in bottles now. No way that disappears. Real question is can make chicken stock like IPAs?
Pingback: Episode 144 - Fluffer Free | The Craft Beercast